As early as 2015, sales of diesel generator set products increased by 95 percent year-on-year. In the first two months of 2015, domestic and international markets maintained rapid growth. In addition to product quality and service, measures were also taken due to the major restrictions on the export of generator sets. In order to do well in overseas market, generator set enterprises still need to attach great importance to the six bottlenecks restricting the export of generator set.
1. Restrictions on price and export order. At present, due to the technical factors, plus the increase of raw material price and transportation cost, our generator set has a certain influence on the export of enterprises. Price competition among export enterprises is extremely fierce and price competition is still very large.
2. Limit foreign certification requirements. For example, export certification of products in the European Union; Some US importers also require products to obtain emission certification; India also implements an emission and certification system for imported generating units. Vietnam has imposed restrictions on the import of single cylinder generator sets; Nigeria requires SONCP conformity assessment, etc.
3. Limit the technical requirements of foreign markets. Most of our export generator sets are single cylinder generator sets. The requirements of single cylinder generator set are constantly improved in foreign markets. In addition to the continuous improvement of the economy and power requirements, the product life and reliability requirements are also increasing. For example, developed Europe and the United States * have higher requirements for vibration and noise; In Africa and the Middle East, the cooling system of single cylinder generator sets is required to resist aging, moisture and heat. Low temperature areas have higher requirements for startup performance. In addition, due to the rising price of oil, most customers also mentioned low fuel consumption.
4. Restrictions on intellectual property protection. The Chinese single-cylinder generator set products learned more from Japanese and German prototypes. Starting with OEM production, they gradually have their own brands, but there are still not many export brands.
5. Restrictions on supply and demand information. Mainstream markets for China’s export of generating units, such as Asia and Africa, are already saturated. However, most of the South American market has been slow to develop due to limited knowledge of the * market.
6, lack of after-sales service restrictions. Due to the low price of domestic products, due to the small rate, usually do not provide after-sales service for export products, only provide a certain number of accessories, basically no technical training for users.
Therefore, domestic generator set manufacturers should have a deep understanding of overseas technical obstacles and establish a product certification system in line with the * standard. Further improve the level of product development and manufacturing to meet the requirements of different users in different regions; Strengthen industry self-discipline, crack down on fake and shoddy products, set reasonable export guidance prices; Harnessing the power of the generator industry or community to collectively develop and share information; Pay attention to product intellectual property protection, launch their own diesel generator brand.
Post time: Nov-23-2022